Sonoma County’s dominant waste hauler is struggling to clean up its single-stream recycling program, and it’s tightening the rules on what is — and what is not — recyclable material.
For years North Bay Corp. has been hesitant to enforce recycling guidelines, urging residents to err on the side of recycling, said Lou Ratto, chief operating officer for the Ratto Group of Companies, parent company of the Santa Rosa garbage hauler.
But the company, under close scrutiny by local regulators and facing a tighter overseas market for recycled goods, says those days are over.
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