Keep America Beautiful, the national nonprofit focused on improving communities around the country, is launching the 20th annual Great American Cleanup, the nation's largest community improvement program. The program will officially begin on March 20, with thousands of volunteers engaging in a wide variety of projects.
“Keep America Beautiful is excited to kick off the 20th anniversary of the Great American Cleanup with the help of our affiliates and partners, who work hard to create meaningful and lasting change in their local communities,” said Helen Lowman, president and CEO of Keep America Beautiful, in a statement. “The Great American Cleanup has been so successful over its 20-year history because local government, businesses, civic organizations and dedicated volunteers all work together to help transform public spaces into beautiful places and to make sure every neighborhood is a clean, green and beautiful place to live and thrive in.”
Many Keep America Beautiful affiliates in warmer regions have already started their Great American Cleanup campaigns. With more than 60,000 events held in tens of thousands of communities nationwide, Keep America Beautiful’s Great American Cleanup annually engages more than 5 million volunteers and participants to create a positive and lasting impact across the country.
“Our goal is to spread the word on the value of beautifying communities, educate and encourage volunteers to build a sense of community pride and stewardship and offer experiences that help change behaviors in communities nationwide, block by block. Working together, we can help foster communities that are environmentally and economically healthier, while strengthening the critical connection between people and places,” said Lowman in a statement.