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Prioritizing Prevention in Municipal Food Waste Reduction Strategies (WasteExpo 2022)

June 6, 2022

When crafting multi-year strategies to reduce food waste - either at the municipal level or in another setting - it is key to develop cross-cutting strategies that prioritize efforts focused on wasted food prevention. There are many strategic and creative ways that cities have incorporated prevention messaging into food scrap recycling and food rescue programs. This panel will address effective messaging strategies and case studies across several US cities. 

Attendees will learn about creative approaches incorporating messaging, key partners to include in local prevention campaigns, why it is important to prevent edible food from getting to the food scrap recycling phase, and what kinds of messaging resonates in different communities. 


  • Madeline Keating, City Strategist, NRDC. CO (moderator)

  • Lesly Baesens, Food Waste Recovery Program Administrator, City and County of Denver

  • Jane Karetny, Food Waste Programs Administrator, Solid Waste Authority of Central Ohio (SWACO)

  • Nina Sevilla, Program Advocate, NRDC

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