New Zealand has awarded a brand development package worth $50,000 to a company working to solve the country's surplus food problem.

January 17, 2024

1 Min Read
Chris King / Alamy Stock Photo

New Zealand has awarded a brand development package worth $50,000 to a company working to solve the country's surplus food problem.

Rescued, a social enterprise working on sustainable and suitable solutions for surplus food was named the winner of the Brand for Good Competition. The company impressed judges with its commitment to repurposing excess food and addressing New Zealand’s food waste challenges.

Since March 2022, Rescued has processed more than 35 tons of surplus food by leveraging culinary expertise and innovative techniques. Rescued takes commonly wasted items, such as leftover bread, and transforms them into something like bread flour.

New Zealand currently wastes over 570,000 tonnes of food each year, according to the Ministry for the Environment.

Read the full article here.

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