February 20, 2009
In the '70s, leisure suits were the uniform of choice for men on the cutting edge of fashion, or so one would assume based on department store catalogs of the period. But now we’re closing out the '00s, and men demand a suit that reflects their no-nonsense, green sensibility. A suit that says, “I CARE about the environment. A LOT.”
Department stores, heeding the call, are once again blazing a fashion trail as Sears introduces EcoGIR, suits manufactured entirely from recycled plastic. As reported by Gizmodo, it takes approximately 13 two-liter PET soda bottles to make one EcoGIR suit, which retails for $150. So before you go and lay down some plastic to buy Armani, consider wearing it instead.