Invest Puerto Rico Partners with Newlab to Turn Waste into Products

August 28, 2023

3 Min Read
Invest Puerto Rico Partners with Newlab to Turn Waste into Products

SAN JUAN -- Invest Puerto Rico (InvestPR), the island's business attraction organization, in strategic partnership with Newlab, a renowned center of invention based in Brooklyn, NY, will establish an innovative project to convert unmanaged or landfilled items, such as sargassum seaweed, plastics and tires, into new value-added products.    

The island is grappling with an unprecedented waste crisis, with 29 operating landfills and more waste generated per capita than the U.S. average. Invest Puerto Rico and Newlab are recruiting entrepreneurs and early-stage companies to pilot innovative waste conversion solutions. Through technology and collaboration, the partners will unlock the potential for renewable life cycles of materials, such as end-of-life tires, waste plastics and sargassum seaweed.  

Sargassum is a seaweed whose excess accumulation in recent years is affecting the coastal ecosystems and communities of Puerto Rico and other Caribbean islands, Mexico and Florida that has the potential to be converted into bio-based plastics, fibers and other materials. Tires are a damaging waste stream in Puerto Rico, with up to 18,000 tires being disposed daily on the island. The project aims to transform discarded tires into valuable resources, reduce landfill waste and contribute to a circular economy. There are significant import and export constraints on the island for plastics. By harnessing advancements in recycling technologies and circular design principles, the partners seek to make plastic recycling viable in Puerto Rico to alleviate the plastic waste issue and reduce dependency on imports. Through research, stakeholder engagement and market analysis, Newlab is opening the door to new markets and contributing to a more sustainable Puerto Rico.    

"Our partnership with Newlab represents a significant step forward in our efforts to promote sustainable economic development and innovation in Puerto Rico," said Ella Woger-Nieves, InvestPR's Chief Executive Officer. "We believe that this collaboration will help to alleviate the island's problem with waste management through innovative solutions, create new economic opportunities for local businesses, and serve as a model for other communities facing similar challenges. This initiative is definitely a game-changer for Puerto Rico." 

Newlab brings its extensive experience developing and scaling world-changing technologies to the partnership. They specialize in turning transformative ideas and technologies into real-world solutions for critical sustainability challenges across materials, energy, and mobility. Previous collaborations include working with Ford, Verizon, LG, Orsted, the New York City Economic Development Corporation, and Mercado Libre, among others, to develop breakthrough solutions for global challenges.    

"The collaboration with Invest Puerto Rico is an exciting opportunity to demonstrate the power of innovation in finding solutions for common global problems such as waste management," said Satish Rao, Newlab's Chief Product Officer. "We believe that by focusing on under-utilized resources such as sargassum and waste streams such as plastics and tires, we can make a meaningful impact on Puerto Rico's waste crisis. We aim to develop practical and scalable solutions that turn these materials into valuable resources and help the island become a global leader in sustainable innovation."  

The initiative has so far included scoping and discovery research, convening stakeholders, pilot proposal gathering and evaluation, and partnership development. The effort has laid the groundwork for the execution of pilot projects, which are scheduled to be launched in Q4 of 2023 and Q1 of 2024, including evaluation and refinement of the developed solutions.  

For more information about the project, please visit To learn more about Puerto Rico's investment landscape, please visit    

About Invest Puerto Rico 
Invest Puerto Rico is a non-profit entity created by law to promote Puerto Rico abroad as a competitive jurisdiction for investment, focused on attracting new businesses and capital to foster economic growth on the Island. Our vision is to be a transformational and results-oriented economic development accelerator for the Island. Learn more at  

About Newlab
Newlab is a center of invention mobilizing people, capital, and expertise to address systemic challenges in energy, mobility and materials. Newlab reaches across industry and sector lines to connect innovators and experts to build, test and scale world-changing ideas. Through its community, platforms and infrastructure, Newlab is breaking down the world's greatest challenges into projects and experiments that drive meaningful progress today. 

SOURCE Invest Puerto Rico

Stay in the Know - Subscribe to Our Newsletters
Join a network of more than 90,000 waste and recycling industry professionals. Get the latest news and insights straight to your inbox. Free.

You May Also Like