Blizzard-Tecnica has developed a program to collect worn ski boots from customers, break them down and recycle them into new pairs.
The "RecycleYourBoots" program launched in 2021 and, in its first year, 54 retailers in seven European countries participated, collecting more than 4,200 pairs.
More than 150 retailers are expected to be involved in 2022, including online retailers.
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