United By Blue (UBB), a sustainable outdoor apparel and accessories brand focused on ocean conservation, has removed 1,015,862 pounds of waste from national waterways. This effort is part of the company’s mission to remove one pound of trash from the world’s oceans and waterways for every product sold.
The company has more than a dozen cleanups planned for the next month alone, and it’s currently preparing for its next milestone of two million pounds.
Generocity has more details:
Sustainable outdoor retailer and OG Philly social enterprise United By Blue (UBB) hit a major milestone recently: The company has removed one million pounds of trash from national waterways.
Actually, 1,015,862 pounds, to be precise; nearly half of that total was removed from an illegal dump site in Kittanning, Pa., in late 2016. It’s a big deal for the Old City company, which has been organizing regular cleanups since its founding in 2010.
“When I first started at United By Blue three years ago, one million pounds wasn’t even in the five-year plan,” said Head of Cleanups Kelly Offner in a statement. “We couldn’t have reached this milestone without the tremendous amount of support we’ve received from the community, our volunteers, and our public and private partners.