Colgate’s support of The Recycling Partnership is part of the All In On Recycling challenge, which kicked off with a $10 million investment from the PepsiCo Foundation this past summer. The goal of this largest industry-wide challenge is to raise $25 million in total donations from leading businesses, companies and organizations to deliver recycling support to more than 2,800 communities nationwide over the next five years.
“We are delighted to have Colgate-Palmolive Company join The Recycling Partnership and support the All In On Recycling challenge,” said Keefe Harrison, CEO of The Recycling Partnership, in a statement. “When we created this challenge, our mission was to work with corporations in all sectors to improve recycling access and increase the quality of recyclables in the U.S. The investment from the Colgate-Palmolive Company will support our goal to help every family in America recycle and recycle well on America Recycles Day and every day.”
The Recycling Partnership estimates the challenge will help the U.S. capture 1.9 million tons of quality recyclable materials over the next five years. This would result in a total greenhouse gas avoidance of 5.5 million tons of carbon dioxide (CO2)—the equivalent of removing more than 1 million cars off the road for a year.
Colgate has targeted 100 percent recyclability of its packaging and 25 percent recycled content in all plastic packaging by 2025. Joining with the partnership and other companies, Colgate signed the Environmental Protection Agency’s 2018 America Recycles Day Pledge.
“We’re excited to join with The Recycling Partnership to address the challenge of recyclability and look forward to collaborating with other organizations, NGOs and governments to address this important issue,” said Ann Tracy, vice president, global sustainability, EOHS and supply chain strategy at Colgate-Palmolive, in a statement.
Funds raised by this challenge are expected to help provide curbside carts to more than 550,000 households missing the infrastructure needed to recover recyclables from multifamily homes, such as apartment buildings and condos. Additional funding will support critical recycling education and operational programs that will increase collection of recyclables while reducing contamination.