TOMRA Sorting Recycling’s newly published e-book “The Plastic Value Chain” shares transformational ideas for reducing plastic waste throughout the plastics value chain. The free-to-download publication explains how wider adoption of a circular economy is not only vital for the environment but can also bring new business opportunities.

TOMRA’s latest digital book is written from the realistic standpoint that plastic has become irreplaceable in people’s everyday lives because of its many advantages, but action is urgently needed to prevent an exacerbation of the threat plastic waste currently poses to the oceans and marine life. The heart of the matter, according to the e-book, is what is done with the plastic after use and how plastics re-enter the circular economy. Implementing effective measures in the plastics value chain can ensure the long-term health of economies, communities and the environment.

TOMRA’s e-book identifies many of the actions that must be taken to prevent environmental catastrophe. Moreover, it highlights the necessary actions by all key industry stakeholders in the plastics value chain: chemical and plastics manufacturers, consumer goods companies, retailers, consumers, waste management companies, recycling facilities and legislators.

Beyond the environmental benefits of recycling waste, the e-book observes how positive economic shifts can also be expected. Economies that use once-and-discard models are embracing new business opportunities through the advanced sorting technologies that purify and deliver high-quality recyclates.