The alliance was developed to challenge plastic waste in Sub Saharan Africa. According to a Beverage Daily report, the alliance aims to create jobs and commercial activity in the region to improve the collection and recycling of plastic materials.
Beverage Daily has more details:
Diageo, Unilever, The Coca Cola Company, and Nestlé have launched the Africa Plastics Recycling Alliance at the Africa CEO Forum in Kigali, Rwanda.
The 7th edition of the forum (March 25-26) saw more than 1,800 CEOs from top African brands, international investors and policy makers from 43 African countries and 26 international countries, recommending more reforms to accelerate African economic integration. It was the first time it was held in East Africa.