Paper cup manufacturer James Cropper is collaborating with the McDonald’s fast food chain in the UK to trial a programme in the hope of inspiring ‘pioneer moves in sustainability and recycling’. The scheme involves 150 of McDonald’s 1250 locations countrywide.
The partnership will see McDonald’s previously non-recyclable, plastic-coated paper cups recycled at James Cropper's reclaimed fibre plant, where up to 90% of every container will be transformed into new paper products. The recycling facility treats the equivalent of 10 million paper cups per week from the offcuts of cup manufacturers.
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