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Untapped Potential: Utilizing Drivers to Improve Your Sales and Enhance Your Brand (Public Sector, Fleet) (WasteExpo 2019)

Truck drivers are your #1 boots on the ground employee – they are in the community every day, providing first-hand service to your customers. Which means they also are the most likely to spot a potential customer. So why not empower them to work directly with your sales team, and share valuable data to increase your company growth? Join this session to hear how companies are utilizing technology to turn drivers into an extension of their salesforce, improve customer satisfaction, enhance company communication and recruitment efforts, and lead to overall business growth.

Moderator: Laura Grannis, Rehrig Pacific
Speakers: Matt Lauschner, Gopher Leads; Will Flower, Winters Bros; Josh Haraf, Waste Management

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