Waste360 is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

The Heap

The Little Bottle that Could

The Glass Packaging Institute (GPI) will kick off Recycle Glass Week, Sept. 21 – 27, 2009. To raise recycling awareness and help launch the event, the organization has released a public service announcement featuring “Little Bottle,” the event’s mascot. Little Bottle is one of the stars of Saint-Gobain Containers’ 15-minute animated feature, “The Adventures of Captain Cullet and The Little Gob o’ Glass: A Story of Hope and Recycling,” (I swear I did not make that title up) created last year for use in schools with third and fourth grade school-age children.

Throughout Recycle Glass Week, GPI and its member companies will hold over 50 events and activities to promote recycling awareness in 22 states across the country. Visit www.gpi.org to locate a nearby event. Activities will be added daily as Recycle Glass Week approaches.