Slimming Down

Dell and Kraft Foods reveal that their waste streams are shrinking.

Waste generators continue to show they’re serious about reducing their environmental footprints. The Round Rock, Texas-based computer manufacturer Dell says it has reduced the amount of packaging material it uses by 18.2 million pounds since 2008. The announcement was featured in the company’s 2009 Corporate Responsibility Report.

Dell also says its packaging now contains 32 percent recycled content. The company has a goal of its packaging containing 35 percent recycled content by 2010, which would represent a 40 percent increase from 2008.

“Establishing these packaging goals has transformed my team from great packaging engineers to inspired environmental champions,” said Oliver Campbell, Dell’s senior manager of global packaging, in a press release. “The progress we’ve made has kept a lot of materials out of landfills, made responsible packaging disposal easier for customers and is making Dell a more environmentally responsible company.”

Meanwhile, Northfield, Ill.-based Kraft Foods announced recently that its manufacturing plants have reduced the amount of waste they produce by 30 percent since 2005. The company had set a goal of a 15 percent reduction by 2011. According to a statement released by Steve Yucknut, Kraft’s vice president of sustainability, the firm recycles or reuses 90 percent of the waste its manufacturing plants produce.

Additionally, Kraft says that nine of its facilities send zero waste to landfills. Three of those sites are in Canada. The other six facilities are in the United States.