Sony Expands Call2Recycle Efforts

Atlanta-based Rechargeable Battery Recycling Corporation (RBRC) has announced that Sony will expand its efforts in the RBRC Call2Recycle program by inserting branded collection bags into product packaging for each custom Sony VAIO notebook computer. The Call2Recycle program is a national cell phone and rechargeable battery recycling program.

“Sony is always looking for different ways to educate consumers on how to protect and improve the environment, and recycling rechargeable batteries that power consumer electronics is a very simple and effective thing that consumers can do,” said Doug Smith, chairman of the RBRC board of directors and director of corporate environmental affairs for Sony Electronics, in a press release.