While most waste and recycling companies in California are shutting down or hurting because of the decrease in commodities prices, Napa Recycling and Waste Services says it’s doing better than most local companies because its services remain as close as the customer’s doorstep.
Napa’s recycling program, for example, relies on curbside recycling efforts more than drop-offs from residents because it’s more convenient for residents to bring recyclables to their curbside than it is for them to make the trip to one of the city’s drop-off stations.
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Napa is raising the rate at which it keeps waste out of the landfill. But like other cities in California, it faces a tougher time finding a high enough price for the recyclables it collects – especially plastic bottles.
City revenue from material sales has fallen by more than a million dollars in two years, from $5.85 million in the 2012-13 fiscal year to $4.82 million in 2014-15. Helping to drive that decline are flagging revenue from the salvage of aluminum cans and plastic bottles, the ubiquitous drink containers made in the billions each year for California alone.
But while the rate and profitability of recycling has dropped in recent years – leading to more containers in landfills and the closure of hundreds of redemption centers – directors of Napa’s recycling program say their effort has withstood the storm better than most, mainly because the service remains as close as the customer’s doorstep.